What Does Repurposing Do For Me As The Content Owner?
August 28, 2009 by Repurposing · Leave a Comment
Here are a few things that repurposing does for you as the content owner…
1) Repurposing will save you time… What is your time worth?… Creating new content takes time and a lot of it… Again, what is your time worth?… I don’t know about you but my time means a lot to me and my family…
2) Repurposing your content will Increase sales and decrease costs…
3) Repurposing will drive additional traffic to your website in a flash…
3) When you discover the power of Repurposing, creating additional income streams is a synch…
4) Repurposing will leverage and monetize your existing content…
This is just a few things that Repurposing will do for you…
This is just the start come back for more…
What Will Repurposing Do For My Customers and Subscribers?
July 22, 2009 by Repurposing · Leave a Comment
What will repurposing do for your customers and subscribers?
That’s a great question… Your first priority should always be your customers and subscribers….
You should ask yourself “what is in it for my customer?”; “how will they benefit from repurposing?”
Before I answer this question let me say this… one of the biggest mistakes that business owners make is not getting in front of all the eyeballs that they can.
I know that I’ve mentioned this before but it’s an important point…
Example: You have just created a best selling book on Amazon…You are getting great reviews and comments, and you are making some money for your efforts…
That doesn’t sound too bad does it?
Let’s take this one step further… There are four different types of learners as proven by researchers and educators. These learning styles are:
- Visual – seeing
- Auditory or aural – hearing
- Kinesthetic – movement
- Tactile – touch
Now knowing this, what do you suppose happens if you have a product like a great ebook that is only in text and your prospective client is a Auditory or Aural learner?…
This type of learner doesn’t like to Read… They don’t connect with you and you’re leaving lots of money on the table…
This is not a good thing… but it happens all the time…
That’s why I’m repeating myself… I want you to get this in your head…
By providing materials in different formats, you attract all types of learners and therefore expand your customer base. If you create an audio version of your material, someone who doesn’t like to read but does like to listen can be a customer you would not have if you didn’t have an audio version.
That makes good sense…
So what does your customer or subscriber get from repurposing? They get a product that they want, the way they want it…
They are happy and so are you…
Come back for some more on repurposing!
